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| Mobile App Outsourcing Tips for Business |
Welcome to
the series on building a mobile app for your business. If you haven’t checked
our first edition in this series, here it is for you. We can’t deny the primary use of the mobile app –
mobility. Its with us when we go to sleep and right there next to us when we
wake up. According to the recent Deloitte, survey the smartphone has penetrated 85% of the
market and continues to be the go-to device for a wide range of activities. With innovations
in the industry such as voice assistants, smart home and voice-assisted
speakers, mobile technologies are generating a lot of consumer interest. 5G is
also set to increase the computing expectations of mobile devices. It goes without saying that mobile-ready is
an important aspect for the success of business in the digital age. The better way
to develop the mobile app is through outsourcing.
Cost
reduction, efficiency, and manageability are some of the main reasons companies
opt-in for outsourcing mobile app development. This way the business doesn’t
need to worry about which platform to use or hiring the right programmer for
the development. In summary, outsourcing
can reduce risks and produce exceptional results. However, this process can
be intimidating, especially finding the right tech partner to carry out the
development.
In this the article, you will discover the tips to maximize the outcome of mobile app development outsourcing.
Requirements – What and Why
You need to
know your requirements before you begin the process of outsourcing. Why do you
need this app and what this app is going to achieve at the end of the day? If
you set out with unclear requirements you are going to end up with a product
that is not in line with your business needs. Any more revisions or changes to
the app will also cost you more money and time.
Some questions to consider when you are writing the requirements are
What is the purpose of the app?
Who are the audience/customers of
this app?
What is the USP of this app? Why
would the customer want to download and use it over another one
What are the features of the app?
Experience counts
The tech a partner you are looking for needs to have the right experience to handle the
development activities of your app. Research app developers well before
outsourcing. Better expertise will translate into better quality in your app
development.
Some of the questions to ask when looking at their portfolio are
What are
the (kind) of the applications they have developed?
Have they
developed similar apps for the same or different industries?
Who are
their customers?
How long
have they been in business?
Setting expectations
While
working with an outsourced team it's vital that you set clear expectations
regarding the process, communication, and delivery. If you work with an international team, understand the availability of the team members during the
development cycle. Also, check the milestones and status update meeting
schedules.
Collaborating
Often
organizations approach outsourcing as a one-sided project. Do not consider your
outsourcing partner to magically churn out an application once you have given
the requirements. Collaborate with your tech partner in each step to hear their
thoughts and feedback on the technical feasibility of the business requirements. A good tech partner would be able to guide you
in your app development journey and would lead you every step of the way
including strategizing, brainstorming, enhancing the user journey, etc.
Summary
You can’t
afford to compromise the quality, more importantly, you cannot afford to work
with a tech partner who keeps missing deadlines or not delivering a decent work,
hence finding the right partner is vital. Mobile App development outsourcing
can be a daunting experience, given the number of tech companies that are
offering the solution. Often it's all
about spending time doing the necessary leg work in finding the right fit
that defines the success of the product development.
Srivatsan Aravamudan - Sri
Senior Solution Consultant
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